How Klippa Simplified Outreach Across Teams with Leadspicker

Tools That Slowed Down Outreach

Before Leadspicker, Klippa experimented with multiple outreach tools, agencies, and internal setups. The result was a fragmented process that made it difficult for new team members to get up and running quickly.

Outreach campaigns required too much setup time. Tools were inconsistent across users. Onboarding SDRs or marketers meant walking them through complex flows, logins, and workarounds — delaying productivity and creating friction.

“Our biggest issue before using Leadspicker was getting new users up to speed on using tools that we use for outreaches.” Robert-Jan Verheggen, Co-Founder at Klippa

Even experienced team members struggled to maintain a repeatable outbound process. Instead of focusing on messaging and targeting, much of their energy went into figuring out how to use the tools themselves. Klippa needed a solution that was fast, easy to adopt, and scalable across roles.

Fast, Flexible, and Easy to Use

Klippa adopted Leadspicker to unify its outbound workflows under one platform — enabling anyone in the company to launch campaigns without technical support.

Within minutes of creating an account, users could:

• Scrape targeted leads from public sources
• Enrich data using built-in AI tools
• Launch personalized outreach sequences
• Combine email, phone, and LinkedIn into a single campaign

There was no need for third-party scripts, integrations, or onboarding sessions. New hires could start contributing to outreach immediately — even on day one.

“The fact that we have Leadspicker now makes them just sign up an account and start scraping leads and running sequences immediately. That’s the biggest gain.” Robert-Jan Verheggen, Co-Founder at Klippa

The platform’s flexibility also stood out. Users could create their own flows and tailor messaging per use case — all while keeping campaign tracking centralized and transparent.

One Platform, Multiple Use Cases

What started as a tool for Klippa’s SDR team quickly expanded to other departments. Marketing began using Leadspicker for PR outreach, building contact lists and launching campaigns without external help. The customer success team adopted it to reconnect with clients, send surveys, and follow up on support issues.

Leadspicker became a core layer of internal outbound operations — not just for prospecting, but for relationship-building across Klippa’s ecosystem.

“We started using it with the SDRs first, but soon after also our marketing department and customer success manager started using it. Robert-Jan Verheggen, Co-Founder at Klippa

Now, everyone from new sales hires to senior marketers can build and run their own campaigns. The team no longer needs to juggle tools or rely on technical assistance. Outreach has become faster, more consistent, and fully scalable.

Leadspicker helped Klippa eliminate the complexity of outbound operations and replace it with a unified, no-code platform that anyone on the team can use — whether they’re reaching out to prospects, partners, or existing clients.

It enabled faster onboarding, better execution, and greater reach across teams — all without sacrificing control or campaign visibility.

“Definitely recommend it from my side.” Robert-Jan Verheggen, Co-Founder at Klippa