Both sit in the tools your team already uses: Copilot in Microsoft 365, Leadspicker in Teams, Slack and your CRM. The difference is what is built in: Copilot brings the model to your documents and mail, Leadspicker brings the lead database, the outreach, the inbox and the agents that run them.
Microsoft CopilotCopilot stays useful in Outlook, Teams and Excel. Here is what Leadspicker adds when the job is pipeline.
Copilot ends at a summary or a draft in Outlook. Leadspicker turns the same request into a list, a sequence and a running campaign, inside one product.
Routines watch social networks, job portals and buying signals around the clock. New matches land in your list, enriched and ready for outreach.
Edit, Plan or Auto: you see each step and approve what goes out. The agents work alongside your team, not instead of it.
The Reply Agent answers interested leads for you, or drafts the answer and you send it. The unified inbox sorts every reply by AI.
70M+ companies and 500M+ people, waterfall enrichment and 190+ buying signals sit under the assistant, so an answer becomes a list, not a to-do.
A Copilot sales setup still needs a data tool, a sender, an enrichment tool and someone to move data between them in Excel. Leadspicker ships all of it in one plan.
Playbooks for lookalikes of your customers, competitors' audience, champions' job changes and buyers at target accounts come prepared. No agent to build in Copilot Studio.
Leadspicker's Teams agent takes requests for leads and campaigns in a Teams chat and brings hot replies and booked meetings back to the thread.
Data, signals, outreach, agents and inbox come in one plan with credits shared across the team, instead of a per-user licence on top of Microsoft 365 plus a stack of tools.
| Capability | Leadspicker | Microsoft Copilot |
|---|---|---|
| AI agents | ||
| AI Assistant that builds campaigns | ✓Ask for leads, get a running campaign | ◐Drafts and summaries, no campaign runs |
| Proactive next steps | ✓Spots idle lists and replies, you approve | ✕Not advertised on its pricing page |
| Ready-made sales playbooks | ✓Prepared from your company profile | ✕Not advertised on its pricing page |
| Reply Agent | ✓Answers interested leads | ✕Not advertised on its pricing page |
| Work from your chat app | ✓Agents for Slack, Teams, WhatsApp and Google Chat | ✕Not advertised on its pricing page |
| Works inside your AI assistant | ✓Leadspicker MCP server | ✓Copilot connectors and Copilot Studio agents |
| Data | ||
| Global contact and company data | ✓70M+ companies, 500M+ people | ✕Not advertised on its pricing page |
| Waterfall enrichment | ✓Verified email for 2 credits, only when valid | ✕Not advertised on its pricing page |
| Custom AI columns | ✓Any field from a prompt, on every lead | ✕Not advertised on its pricing page |
| Signals | ||
| Buying signals | ✓190+ signal types, or describe your own | ✕Not advertised on its pricing page |
| Champion job changes and post engagers | ✓Runs as a routine | ✕Not advertised on its pricing page |
| Website visitor identification | ✓1 credit per company identified | ✕Not advertised on its pricing page |
| Outreach | ||
| Multichannel sequences | ✓All channels in one sequence | ✕Not advertised on its pricing page |
| Unified inbox sorted by AI | ✓Every reply in one place | ✕Not advertised on its pricing page |
| Native CRM integrations | ✓HubSpot, Salesforce, Pipedrive, Attio, Zoho, Dynamics, Raynet | ✕Not advertised on its pricing page |
| Meeting prep | ✓Briefs from your Google Calendar | ✕Not advertised on its pricing page |
✓ available · ◐ available with limits or through an add-on · ✕ not available. Based on public information, last checked 6 November 2026.
From your website to a running campaign, with no agent to build.
Paste your website. Leadspicker scans it and drafts your offering, buyers, markets and competitors. You confirm in one step.
You get playbooks with a preview of matching people, and you see each step before anything runs.
They build the list, enrich it, write the sequence and run the outreach. Choose Edit, Plan or Auto for how much they ask.
It remembers what worked and proposes the next step, in the app or in your Slack, Teams, WhatsApp or Google Chat.
A rep who sells with Copilot still needs data and a sender: Copilot Business add-on ~€19 plus Apollo Basic ~€44 plus Lemlist Multichannel ~€78 is ~€141/mo per rep on top of the Microsoft 365 licence, ~€705/mo for five, and nobody runs it for them. Leadspicker Growth is €479/mo billed annually for 10 team members, agents included. Units differ, so price the actions you really use.
Microsoft CopilotEvery Leadspicker plan includes the lead database and signal tracking. Prices are per plan. Prices marked ~ are published in US dollars and converted at the ECB rate of 2 November 2026 (1 EUR = 1.1216 USD). See Leadspicker pricing
Sign up, paste your website and pick a playbook. Your first list is ready in minutes.
Export the contacts you collected from Excel as a CSV and import them. Connect your CRM, Dynamics included, to keep exclusions in place.
Connect the Leadspicker Teams agent, ask for leads in a chat and approve the list and the sequence with one click.
The most forward-thinking revenue teams automate outbound, signal tracking ,enrich data, and unlock new growth channels - with less effort and more results.
For sales, yes. Leadspicker covers the data, the outreach and the agents that run them. For documents, mail and meetings, keep Copilot; Leadspicker brings the pipeline into Teams and syncs with Dynamics.
Copilot drafts and summarises in Outlook and its plan pages list Sales, Researcher and Analyst agents. They do not list a contact database, buying signals, multichannel sequences or an inbox sorted by AI. Leadspicker ships all of it in one plan, with agents that do the running.
At list prices, the Copilot Business add-on plus Apollo Basic plus Lemlist Multichannel is about ~€141 per rep per month, on top of Microsoft 365 and before anyone's time. Leadspicker Growth covers 10 team members for €479/mo billed annually.
Yes. Microsoft's pricing pages say the Copilot add-ons require a qualifying Microsoft 365 plan, and advanced AI features are billed by usage. Leadspicker is one plan with shared credits and no per-user licence.
Yes. Leadspicker has native integrations with Dynamics, HubSpot, Salesforce, Pipedrive, Attio, Zoho and Raynet.
Yes. The trial runs for 7 days with no credit card.
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We compared public information only and did not run a controlled benchmark. "Not advertised" means we did not find it on Microsoft's Copilot pricing pages. Microsoft Copilot details were last checked on 6 November 2026 and can change at any time. Leadspicker details come from our own product.
Spotted a mistake? Write to info@leadspicker.com and we will correct it. Microsoft Copilot is a trademark of Microsoft. Leadspicker is not affiliated with Microsoft.
