Apollo gives your reps a database and sequences. Leadspicker gives you an AI sales colleague that finds buyers, writes the messages and runs the outreach and answers the replies.
Both put data and outreach in one place. The difference is who does the work once the account is set up.
Apollo.ioNine things you get on top of data and sequences.
Routines watch social networks, job portals and buying signals around the clock. New matches land in your list, enriched and ready for outreach.
Leadspicker works like a colleague: it learns your company, spots idle lists and unanswered replies, and suggests what to do. You approve, and can undo.
Paste your website and it prepares plays for you: lookalikes of your customers, competitors' audience, champions' job changes, buyers at target accounts.
All your channels sit in one sequence, so every touch with a lead stays in one place.
The Reply Agent answers interested leads, and the unified inbox sorts every reply by AI.
Find companies that look like the accounts you already won, then the right people inside them.
No training and no filters to master. Your reps and marketers ask in plain language and the platform does the setup, so the learning curve takes minutes.
Leadspicker works like a virtual colleague: a chat interface for everything, with voice input in the AI Assistant and in lead search.
Data, signals, outreach, agents and inbox come in one plan, with credits shared across the team, so you stop paying for a stack of tools.
| Capability | Leadspicker | Apollo.io |
|---|---|---|
| AI agents | ||
| AI Assistant that builds campaigns | ✓Ask for leads, get a running campaign | ◐AI Assistant, labelled introductory on its pricing page |
| Proactive suggestions | ✓Daily next steps you approve | ✕Not advertised on its pricing page |
| Ready-made playbooks | ✓Prepared from your company profile | ✕Not advertised on its pricing page |
| Reply Agent | ✓Answers interested leads | ✕Not advertised on its pricing page |
| Work from your chat app | ✓Agents for Slack, Teams, WhatsApp and Google Chat | ✕Not advertised on its pricing page |
| Data | ||
| Global contact and company data | ✓70M+ companies, 500M+ people | ✓Included on all plans |
| Waterfall enrichment | ✓Verified email for 2 credits, only when valid | ✓From the Basic plan |
| Custom AI columns | ✓Any field from a prompt | ◐AI research and lead scoring |
| Signals | ||
| Buying signals | ✓190+ signal types, or describe your own | ✓Up to 12 intent topics by plan |
| Champion job changes and post engagers | ✓Runs as a routine | ✕Not advertised on its pricing page |
| Website visitor identification | ✓1 credit per company identified | ✓Monthly limit by plan |
| Outreach | ||
| Email sequences | ✓Included | ✓Unlimited from the Basic plan |
| Meeting prep | ✓Briefs from your Google Calendar | ✓Pre-meeting AI Insights |
| Native CRM integrations | ✓HubSpot, Salesforce, Pipedrive, Attio, Zoho, Dynamics, Raynet | ✓From the Basic plan |
✓ available · ◐ available with limits or through an add-on · ✕ not available. Based on public information, last checked 2 November 2026.
From your website to a running campaign, without building a thing.
Paste your website. Leadspicker scans it and drafts your offering, buyers, markets and competitors. You confirm in one step.
You get playbooks with a preview of matching people, and you see each step before anything runs.
They build the list, enrich it, write the sequence and run the outreach. Choose Edit, Plan or Auto for how much they ask.
It remembers what worked and proposes the next step, in the app or in your Slack, Teams, WhatsApp or Google Chat.
Ten users on Apollo Professional cost ~€704/mo. On Leadspicker Growth they cost €479/mo billed annually, and the next hire adds nothing. Credits work differently in each tool, so price the actions you really use.
Apollo.ioEvery Leadspicker plan includes the lead database and signal tracking. Prices are per plan. Prices marked ~ are published in US dollars and converted at the ECB rate of 2 November 2026 (1 EUR = 1.1216 USD). See Leadspicker pricing
Sign up, paste your website and pick a playbook. Your first list is ready in minutes.
Export contacts from Apollo as a CSV and import them. Connect your CRM to keep exclusions in place.
Describe the campaign to the AI Assistant, or add multichannel steps to one sequence yourself.
The most forward-thinking revenue teams automate outbound, signal tracking ,enrich data, and unlock new growth channels - with less effort and more results.
Yes, for prospecting, enrichment and outreach. Leadspicker covers the data, the sequences and the agents that run them, and syncs results to your CRM.
AI agents that prepare and run campaigns, proactive suggestions, playbooks built from your company, a Reply Agent, multichannel steps.
Yes. Leadspicker has native integrations with HubSpot, Salesforce, Pipedrive, Attio, Zoho, Dynamics and Raynet.
Yes. The trial runs for 7 days with no credit card.
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We compared public information only and did not run a controlled data benchmark. "Not advertised" means we did not find it on Apollo's pricing page. Apollo details were last checked on 2 November 2026 and can change at any time. Leadspicker details come from our own product.
Spotted a mistake? Write to info@leadspicker.com and we will correct it. Apollo and Apollo.io are trademarks of their owner. Leadspicker is not affiliated with Apollo.
