Identify website visitors

When to use it

You have enough traffic for company-level identification to produce more than a trickle, and a sales motion where a mid-sized company reading your pricing page is worth a message.

Build it

1. Install the snippet

   A small script on your site identifies the companies behind visits and writes them into a list.

   

2. Filter to the visits worth acting on

   Ignore one-pageview bounces and your own staff. Repeat visits and pricing or product pages are the signal.

3. Add the people

   The visit identifies a company, not a person. Pick the titles that own your problem inside it, the same way you would for any target account.

   

4. Write a soft opener

   You know a company looked at your site, not who or why. Reference the problem, not the pageview.

5. Notify sales for the accounts that matter

   An existing opportunity visiting the pricing page is a call, not a sequence.

What good looks like

A weekly list of real companies with intent you did not have to buy, feeding a low-volume sequence, and a sales team that hears about the right accounts the day they look.